Business Details
42 Years
experience
Custom Signage & Display Systems Manufacturer
For over 35 years, Metro Signs Advertising has specialized in designing and manufacturing high-quality custom signs and innovative signage display systems. Founded as a one-man shop, the company has grown into a leading provider of event and point-of-purchase signage through a commitment to craftsmanship, customer service, and technological advancement. Our patented product linesincluding Transframe, Ad-Cade, Ad-Pad, and Sign Bootdeliver durable, modular solutions for dynamic branding environments.Clients such as Nike, Churchill Downs, and the New York Jets rely on our expertise to create visually impactful, schedule-compliant graphics. Headquartered in Louisville, Kentucky, we combine aluminum extrusion, foam engineering, and digital printing technologies to serve industries ranging from sports marketing to retail and construction. Our team maintains rigorous quality control while offering scalable solutions for temporary and permanent installations.
Services
Ad-Cade System
Ad-Pad System
Flags
Feather Banners
Retractable Banners
Sign Boot
Transframe System
Custom Graphics
Event Signage
Outdoor Displays
Details
- Year established: 1984
Highlights and features
- We offer 35+ years of specialized experience in custom signage solutions.
- Our patented Transframe system provides lightweight, weatherproof display structures.
- Clients include major brands like Nike and Churchill Downs.
- We maintain in-house design and production for faster turnaround times.
- Our modular systems reduce shipping and storage costs by up to 40%.
Services
Ad-Cade System
The Ad-Cade portable sign system combines lightweight aluminum frames with durable fabric banners for temporary installations. Its modular design allows rapid assembly without tools while maintaining structural integrity. Ideal for crowd control barriers and event sponsorships, the system's interchangeable graphics reduce long-term costs through reusable hardware.
Transframe System
Metro Signs Advertising' patented Transframe system uses aircraft-grade aluminum extrusions for weatherproof, freestanding signage. Weighing 4 pounds per linear foot, these collapsible structures offer superior portability while maintaining rigidity. Clients use Transframe for trade shows, construction site branding, and permanent architectural installations requiring custom dimensions.
Feather Banners
Our feather banners feature fiberglass poles and recyclable fabric graphics mounted on steel bases. Available with multiple base options including water-resistant designs, these displays suit both indoor and outdoor environments. The system's replaceable banners and durable components provide cost-effective long-term visibility for retail and event marketing.
Sign Boot
The Sign Boot is an eco-friendly mounting solution made from recycled truck tires. This versatile base secures various sign types on any surface while complying with municipal regulations. Designed for permanent or temporary installations, it accommodates custom graphics and withstands harsh weather conditions without maintenance.
Custom Flags
Metro Signs Advertising produces double-sided polyester flags with reinforced stitching for durability. Available in multiple sizes, these flags use dye-sublimation printing for vibrant, colorfast graphics. The reverse-image design maintains brand visibility from both sides, making them suitable for parades, grand openings, and permanent outdoor displays.
People
Bud Theobald
Marketing
With over two decades in signage marketing, Bud Theobald leads Metro Signs Advertising' brand strategy and client acquisition efforts. He specializes in translating technical product capabilities into marketable solutions for sports venues and retail environments.
Jay Theobald
General Manager
Jay Theobald oversees daily operations and production efficiency at Metro Signs Advertising. His engineering background ensures technical precision in manufacturing patented display systems while maintaining cost-effective solutions for clients.
Questions
What materials are used in Metro Signs' display systems?
We use aircraft-grade aluminum, recycled steel, weatherproof fabrics, and UV-stabilized foam components for durability and environmental responsibility.
Can signs be customized for specific events?
Our modular systems allow rapid graphic changes through slip-on fabric covers and interchangeable components for temporary and seasonal applications.
Are installation services available?
We provide design consultation and dimensional specifications for self-installation, with optional on-site support for large-scale projects.
What warranty applies to display products?
Patented systems carry a 5-year structural warranty, with replaceable graphics components covered under standard commercial terms.
How are large orders handled?
We maintain inventory of standard components while custom fabrication ensures scalability for nationwide deployments within agreed timelines.
Reviews (3)
Tavia Cathcart Brown
Oct 07, 2019
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Metro Signs is the ABSOLUTE BEST sign company I've ever worked with. The staff is incredibly talented, professional, and FAST! I wouldn't work with anyone else! Thank you for the incredible service!
Zach Fry The Real Estate Guy
Oct 25, 2018
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I just can't recommend this place enough! Hank Allgeier has just taken unbelievable care of me for years now. This is long overdue!
Gary Houchen
Jun 26, 2015
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I recommend Metro Signs and Advertising for all your banner, signs and advertising needs! They do fantastic work!